Job Description

Spinta Digital is looking for a Social Media Manager to work in our Chennai office. We are looking at self-driven individuals who will help create high-quality original content, organise and distribute content across various social platforms, maintain relationships with various stakeholders and ensure the goals are met.

You will get to work with a quirky all-star team with diverse backgrounds and expertise in a highly collaborative work environment. This role will be mainly instrumental in increasing our clients social media presence, building conversations, and improving the company’s clients persona across geographies.

Duties and Responsibilities

• Content creation (including copywriting, scriptwriting) & distribution to help engage online customers via Social Media posts (FB, Twitter, LinkedIn & Quora)
• Ensure brand consistency in marketing and social media messages by working with various company department members, including Marketing, Customer Success & Product teams.
• Repurposing Content in formats required for various Digital channels (Slide-Share, Medium, Outbrain, etc) by being a single point of contact with design teams/agencies.
• Accountable for the execution of content distribution on user-generated platforms like Quora & other review platforms.
• Review and QA of every piece of content that is published from the Company’s profile/handle.
• Create editorial calendars and syndication schedules
• Help with Influencer marketing & other growth hacking tasks.
• Use social media to impact sales and growth.
• Increase social media metrics, such as increase in follower growth, increase in engagement, and increase in web traffic through social sources.

Requirements and Qualifications

• Experience developing social media strategies.
• Experience working with and developing a marketing plan.
• Proven ability to build social media communities.
• Relevant experience determining a target audience and how to cater unique marketing campaigns to capture their attention
• Understanding of graphic design principles.
• Ability to measure the success of campaigns.
• Strong understanding of marketing strategy and how to effortlessly utilize these concepts throughout various forms of outreach
• Demonstrated experience of building traffic, brand awareness through innovative social media campaigns
• Great interpersonal, presentation and communication skills
• Ability to advise the management on the social media initiatives of the company
• Ability to manage and supervise a diverse group of employees and simultaneously work toward many company initiatives at once