The Goal
The goal was to position and promote Microsoft Azure as the referable could solution for SAP clients.
Goal 1
Targeting direct SAP end clients to adopt using Microsoft Azure as their cloud service provider.
Goal 2
Targeting SAP implementation partners to become channel partners for Microsoft Azure
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Challenges
- Sales reps often dealt with inaccurate information on their prospects
- Diminished ability to reach out to prospects and real decision makers via cold calling and other outreach programs.
The Solution & Outcome
Growth Hacking Solutions provided by Spinta Digital included: Social Selling & Lead Generation
- Spinta Digital’s lead generation services helped identify their primary target audiences by matching their data points.
- Our predominant contribution was in assisting them to promote Microsoft Azure towards the right target audiences.